In this comprehensive article, readers will get an in-depth understanding of crowdfunding and its various types, such as equity-based, reward-based, donation-based, and debt-based platforms. The article delves into emerging trends such as the use of blockchain technology and the rise of niche platforms while also exploring industry-specific and geographical trends.
Additionally, the article highlights challenges and risks faced in crowdfunding, including regulatory issues and financial risks. Finally, readers will gain insight into the future of crowdfunding, focusing on technological advancements, changing preferences, new business models, and the effect of the global regulatory landscape.
Overview of Crowdfunding
Definition and concept of crowdfunding
Crowdfunding is an innovative approach to raising capital, where funds are solicited from a large group of people, typically via the internet. The concept is based on the principle that many people are willing to contribute small amounts of money to support an idea, project, or business. This collective effort can accumulate sufficient funds to kickstart the venture or provide resources needed for growth.
The idea of crowdfunding predates the internet era, as artists and entrepreneurs have always relied on the patronage of their community to support their projects. However, it was the widespread availability of modern technology that allowed for the proliferation of crowdfunding platforms, giving people the power to reach a global audience, streamline the fundraising process, and democratize access to capital.
<h3>Types of crowdfunding platforms</h3>
Crowdfunding platforms have evolved through various business models to cater to the different needs of project creators and backers. There are four main types of crowdfunding platforms: equity-based, reward-based, donation-based, and debt-based.
Equity crowdfunding involves raising capital by selling shares of a company to a large group of investors. In this model, backers receive an ownership stake in the company proportionate to their investment. This model has become a popular alternative to traditional venture capital funding for startups and early-stage businesses, as it allows them to raise funds without having to give up significant control or enter into restrictive agreements with investors.
Some of the notable equity crowdfunding platforms are SeedInvest, CircleUp, and CrowdCube. These platforms generally undertake thorough due diligence and have strict regulations in place to protect investors while ensuring a high degree of transparency.
Reward crowdfunding platforms such as Kickstarter, Indiegogo, and GoFundMe enable project creators to raise funds by offering rewards or incentives in exchange for financial contributions. Backers typically do not get any equity in the project but are offered tangible or intangible rewards, such as a pre-order of the product, exclusive merchandise, or a shoutout on social media. This model is widely used for creative projects and consumer product launches, where a direct benefit can be provided to the backers.
The success of a reward-based crowdfunding campaign relies heavily on the creator’s ability to market their idea, communicate with their backers, and deliver on their promises.
Donation-based crowdfunding is mainly used for charitable and social causes, where backers contribute funds expecting nothing in return except the satisfaction of supporting a project or a cause they believe in. Platforms like GlobalGiving and DonorsChoose cater to non-profit organizations and social projects that seek to have a positive impact on society or the environment. Donors can receive tax deductions in some cases, depending on the jurisdiction and the nature of the project.
Debt crowdfunding or peer-to-peer lending involves individuals and businesses borrowing money from a large group of investors, who expect a return on their investment in the form of interest payments. Platforms like LendingClub, Prosper, and Funding Circle connect borrowers and lenders, offering a more accessible and transparent alternative to traditional banking services.
Peer-to-peer lending can be an attractive option for individuals with a strong credit history looking for a loan or for businesses seeking capital without relinquishing ownership stakes.
<h3>Factors driving the popularity of crowdfunding</h3>
As the crowdfunding industry has evolved, several factors have contributed to its increasing popularity. Some drivers include the ease of setting up a campaign, lower barriers to entry, and more direct access to capital for creators, compared to traditional funding methods. Additionally, the growth of social media networks facilitated communication and promotion of crowdfunding projects, while the global reach of crowdfunding platforms enabled projects to tap into a broader audience, mitigating geographical constraints.
Other factors contributing to the popularity of crowdfunding are the increased awareness of supporting independent creators, the desire for unique and innovative products, and the sense of empowerment that comes from being part of a larger community shaping the success of a project or a business.
Overall, crowdfunding has become an essential resource for individuals and businesses, enabling them to tap into the power of a global community in pursuit of their dreams and aspirations.
Emerging Trends in Crowdfunding
Crowdfunding, as a way of raising funds for a project or idea, has experienced significant growth in the past decade. As technology evolves and the global community becomes better connected, new trends are emerging in the world of crowdfunding. Here are five of the most notable trends:
Use of blockchain and cryptocurrency
Blockchain technology and cryptocurrencies have been significantly impacting the crowdfunding landscape in recent years, primarily by enabling easier, faster, and more secure transactions. Companies and organizations are now utilizing blockchain to create decentralized crowdfunding platforms that bring transparency, security, and innovation to the fundraising process.
These platforms lower the barrier for entry for startups and provide a streamlined way to raise funds without the need for traditional intermediaries, such as banks and other financial institutions. Transactions are conducted using cryptocurrencies like Bitcoin or Ethereum, which can potentially expedite the entire process while providing a higher level of security.
Additionally, Initial Coin Offerings (ICOs) and Security Token Offerings (STOs) have emerged as popular fundraising methods for blockchain-based companies. These allow startups to issue tokens that can be traded on secondary markets, bringing liquidity and potential for growth to small and large-scale investors alike.
Growth in niche crowdfunding platforms
As crowdfunding has become more popular, specialized platforms have begun to emerge to cater to specific industries and community niche markets. These platforms are designed to target and serve the unique needs of particular sectors, including art, fashion, design, technology, publishing, and more. By focusing on niche markets, these platforms can offer customized solutions and tools that better meet the specific needs and preferences of both project creators and backers.
Examples of these niche platforms include Unbound, which focuses on publishing; Experiment, for scientific research projects; and Catapult, targeting business inventors and product makers. This trend is expected to continue, with a growing number of niche platforms catering to even more specialized or localized communities.
One of the most inspirational and transformative aspects of crowdfunding has been the ability to fund social and environmental initiatives. This trend is expected to grow, as more and more organizations and individuals turn to crowdfunding to support their mission-driven projects. In recent years, there has been a rising interest in funding projects that tackle climate change, social justice, education, health, and other global issues.
Platforms like Indiegogo, Kickstarter, and GoFundMe all feature categories dedicated to projects that address social and environmental issues. Another example is StartSomeGood, a platform specifically designed to help social entrepreneurs, nonprofits, and community groups raise funds to create positive social and environmental impacts.
Integration of artificial intelligence and machine learning
The development of artificial intelligence (AI) and machine learning is another exciting trend in the world of crowdfunding. When coupled with the vast amounts of data that crowdfunding platforms collect, these technologies have the potential to improve nearly every aspect of fundraising, from predicting success to automatically matching campaigns with relevant investors.
AI and machine learning can help platforms analyze and understand their audience better, leading to better-tailored campaigns and personalized offers. They can also aid in streamlining the process for fundraisers, such as recommending optimal fundraising goals, campaign length, and reward tiers based on similar projects.
Some crowdfunding platforms, like CrowdfundHQ, are already incorporating AI technology to help their users optimize their campaigns and achieve more significant success.
Adoption of regulatory frameworks and policies
As the crowdfunding industry continues to grow, regulatory frameworks and policies are being put into place to ensure that the market operates efficiently and ethically. The legal standing of this rapidly growing sector is a pressing concern for lawmakers, regulators, and participants alike.
Globally, governments are developing policies to help protect investors, reduce instances of fraud, and ensure that companies comply with local laws. In the United States, the Jumpstart Our Business Startups (JOBS) Act has played a critical role in how equity crowdfunding is regulated. Similarly, in Europe, the European Parliament and the Council of the European Union have set up rules to regulate crowdfunding activities.
The adoption of regulatory frameworks and policies helps build trust and credibility for the crowdfunding industry, ensuring its sustainability and growth in the long run.
Industry-Specific Crowdfunding Trends
Crowdfunding has become a popular method for industries to raise funds and gain support for ventures. This has led to various trends within different industries when it comes to crowdfunding campaigns. In this article, we will discuss the recent trends in technology and innovation, film, music, creative industries, healthcare and medical research, non-profit and social causes, and real estate and property development.
Technology and innovation
In the technology and innovation sectors, crowdfunding platforms like Kickstarter and Indiegogo have come to the forefront as the primary tools for startups to showcase their inventions and ideas. Trending themes include:
Wearable technology: Devices such as smartwatches, fitness trackers, and VR headsets are making waves among tech enthusiasts, with new projects continually sprouting up on crowdfunding platforms.
Internet of Things (IoT) gadgets: With the IoT trend in full swing, creators are launching projects for devices that help consumers integrate smart technology into their everyday lives.
Sustainable technology: Innovators are striving to make the world more eco-friendly, with crowdfunding projects for solar chargers, energy-efficient lighting, and waste-reduction tools.
Gaming and entertainment: Unique video gaming experiences, tabletop games, and other forms of immersive entertainment are viable projects for crowdfunding.
Artificial intelligence: Startups with AI-related software and hardware are emerging in the crowdfunding space as investors seek new ways to leverage this technology.
Film, music, and creative industries
Crowdfunding has proven to be a valuable means for the creative industries to fund projects that may not have received sufficient backing from traditional channels. Trends in these industries include:
Independent films and web series: Filmmakers increasingly turn to crowdfunding platforms to finance their projects, giving life to unique stories and ideas that mainstream studios may not have supported.
Music albums and tours: Musicians and bands use crowdfunding to independently fund their music and connect directly with their fan base for ongoing support.
Podcasts and radio shows: As podcast popularity continues to grow, creators seek funding to improve production quality, expand content offerings, and broadening their audiences.
Art installations and exhibits: Crowdfunding allows artists to fund and promote installations, exhibits, and events, ensuring their message finds an audience.
Literary projects: Self-publishing authors and niche publishing companies use crowdfunding to fund the production and promotion of unique stories and books.
Healthcare and medical research
Healthcare and medical research projects are increasingly turning to crowdfunding to raise money for life-saving treatments, medical devices, and crucial research initiatives. Among the trends:
Personal medical campaigns: Individuals and families afflicted with various ailments can turn to crowdfunding for support with medical bills and treatment costs.
Medical devices and technologies: Innovators in the health sector seek funding to develop groundbreaking medical devices to improve healthcare outcomes.
Medical research and clinical trials: Organizations and researchers use crowdfunding to fund studies, trials, and experimentation on life-saving therapies and treatments.
Nonprofit organizations and social causes stand to benefit from the power of crowdfunding. Recent trends show:
Disaster relief and humanitarian efforts: Nonprofits raise funds for immediate aid following natural disasters and humanitarian crises.
Environmental initiatives: Crowdfunding platforms help generate financial support for projects aimed at preserving the environment, wildlife conservation, and clean energy promotion.
Educational projects and resources: Funding initiatives for classrooms, extracurricular programs, and student resources are frequently found on crowdfunding platforms.
Community improvement projects: Organizations seeking to address homelessness, poverty, and social welfare turn to crowdfunding as a method for engaging supporters and generating funds.
Real estate and property development
As crowdfunding becomes more accessible, the real estate and property development sectors are capitalizing on this trend. Notable investment areas include:
Affordable housing: Crowdfunding platforms enable investors to pool resources and bring new affordable housing projects to fruition.
Commercial and mixed-use developments: Investors can participate in the funding of innovative real estate development projects.
Property renovations and flips: Crowdfunding has entered the property-flipping market, with investors funding renovations and subsequent resales.
Vacation rentals and shared ownership: Platforms enable investors to own a share of vacation rental properties, offering a new way to participate in property ownership for leisure purposes.
As these trends demonstrate, the landscape of crowdfunding is vast and continuously evolving. Various industries are adapting to this financing avenue and amplifying its potential. As more individuals and organizations become familiar with crowdfunding’s power, it is apparent that traditional approaches to funding are being redefined by the surging popularity of this innovative solution.
Geographical Trends in Crowdfunding
Crowdfunding is a popular and increasingly widespread method of raising funds for projects and startups. It allows individuals and businesses to present their projects to a wide audience through a variety of online platforms, creating the potential for greater exposure and investment. The geographical location of a crowdfunding project can have a significant impact on its likelihood of success. This article explores the geographical trends in crowdfunding, examining the growth and success of crowdfunding in various regions across the world.
Crowdfunding in North America
North America is widely acknowledged as the birthplace of modern crowdfunding, with the United States being home to major crowdfunding platforms such as Kickstarter and Indiegogo. In the United States, crowdfunding initially gained popularity as a way for artists, musicians, and writers to finance their creative projects. Today, crowdfunding in North America is a rapidly growing industry, with both individuals and businesses using the method to raise funds for a wide range of projects.
The growth of crowdfunding in North America can be attributed to a number of factors, including the region’s high levels of internet and mobile penetration, the prevalence of English as a common language, and the existence of a large potential audience of “backers” with disposable income. Additionally, changes to securities regulations in the United States with the introduction of the JOBS Act have made crowdfunding a more attractive funding option for early-stage companies.
Crowdfunding in Europe
European countries have also been quick to adopt the crowdfunding model, with the United Kingdom being the most prominent example. The UK has rapidly become a hub for crowdfunding activity, with platforms such as Crowdcube and Seedrs allowing investors to fund startups in exchange for equity. In recent years, the growth of the European crowdfunding market has been driven by a combination of factors, including the region’s strong startup ecosystem, widespread internet and mobile access, and a regulatory environment that has been relatively welcoming to crowdfunding.
Importantly, Europe is home to diverse crowdfunding markets, reflecting the different cultural, economic, and regulatory environments across the continent. For example, France has a strong crowdfunding ecosystem that supports creative and cultural projects while Germany has seen a growing preference for equity crowdfunding as well as green energy projects.
Crowdfunding in Asia-Pacific
The Asia-Pacific region has seen a surge in crowdfunding activity in recent years, particularly in countries like China, India, Japan, and Australia. China, in particular, has experienced rapid growth in crowdfunding, due to both the sheer size of its population and a burgeoning middle class with investment resources.
However, in Asia-Pacific countries, the development of crowdfunding markets is often hindered by a lack of clear regulation governing online fundraising, as well as a wide variance in internet penetration and access to funding across the region.
Crowdfunding in South America
Latin America has been relatively slow to adopt crowdfunding in comparison to other regions, although recent years have seen the introduction of crowdfunding platforms such as Idea.me and Broota in countries such as Argentina, Brazil, and Chile. Factors that have contributed to the development of crowdfunding in the region include growth in internet and mobile penetration, a flourishing startup ecosystem, and increased awareness of the concept of crowdfunding.
However, challenges such as varying levels of internet access and usage, currency exchange issues, and regulatory barriers continue to constrain the growth potential of crowdfunding in South America.
Crowdfunding in Africa
Africa is an emerging market for crowdfunding, with platforms such as Thundafund and M-Changa gaining traction in countries such as South Africa, Kenya, and Nigeria. Factors driving the growth of crowdfunding on the continent include increased access to mobile and internet technologies, as well as the need for alternative financing options for small businesses and entrepreneurs.
Despite its potential, crowdfunding in Africa faces significant challenges, including limited access to capital, unstable political environments, and potential backers’ concerns about project quality due to a lack of enforceable regulation.
Global crowdfunding initiatives and collaborations
There have been several important initiatives aimed at fostering global collaboration and knowledge exchange within the crowdfunding industry. These include the establishment of the Global Crowdfunding Convention, the International CrowdFunding Professional Association (CfPA), and the European Crowdfunding Network (ECN). These organizations aim to share best practices, address regulatory challenges, and foster the development of a more interconnected global crowdfunding ecosystem.
In conclusion, the geographical trends in crowdfunding reveal a rapidly evolving landscape shaped by regional variations in technology access, regulatory environments, and cultural preferences. As the industry expands and matures, it is likely that global collaborations and knowledge sharing will become increasingly important in order to drive further growth and innovation.
Challenges and Risks in Crowdfunding
Crowdfunding has become a popular method for entrepreneurs and startups to raise funds and gain visibility for their projects. While there are countless success stories, the process also comes with numerous challenges and risks that investors, backers, and project creators should be aware of. In this article, we will discuss regulatory and compliance issues, scams and fraudulent campaigns, investor and backer protections, intellectual property concerns, and project failures and financial risks.
Regulatory and compliance issues
Crowdfunding platforms operate within a complex regulatory environment, with varying degrees of oversight and compliance requirements depending on factors such as location, industry, and investment structure. In some jurisdictions, crowdfunding platforms may be subject to financial services regulation or securities laws, while in others, they may be treated more leniently.
This complexity can make it difficult for platforms to navigate the regulatory landscape, and can potentially expose crowdfunding campaigns to legal and financial risks. For example, a campaign that raises funds from multiple jurisdictions may need to comply with multiple sets of regulations, and non-compliance could result in penalties or the closure of the campaign.
To mitigate these risks, both project creators and crowdfunding platforms must maintain close communication and work together to ensure that their campaigns are compliant with relevant financial regulations. This may include consulting with legal experts, researching local and international regulations, and creating safeguards and policies to protect investors and project creators.
Scams and fraudulent campaigns
Scams and fraudulent campaigns are prevalent risks in the crowdfunding ecosystem, with many unscrupulous individuals and organizations taking advantage of the ease and anonymity of internet-based fundraising to deceive unsuspecting backers. Common examples include campaigns that misrepresent or exaggerate the viability of a product or service, or those that make false claims about endorsements or partnerships.
For crowdfunding platforms and their users, it is crucial to maintain a vigilant stance against potential fraud. This can include implementing rigorous vetting and verification processes for project creators, educating backers on the importance of due diligence, and actively monitoring campaigns for signs of malfeasance. In addition, creators and backers alike should report any suspicious activity or campaigns to platform administrators or law enforcement agencies as appropriate.
Investor and backer protection
One of the main concerns in crowdfunding is ensuring that investors and backers are sufficiently protected in the face of project failures, fraud, or other issues. Many crowdfunding platforms provide some measure of recourse for backers, such as refund policies, escrow arrangements, or arbitration mechanisms. However, these protections often vary in their effectiveness and may not provide complete coverage for backers’ financial exposure.
Project creators can help to mitigate these risks by communicating openly and transparently with their backers, providing regular updates on project progress, and being responsive to questions or concerns. Platforms can also play an important role in protecting backers by monitoring campaigns, implementing robust policies and terms of service, and working closely with relevant authorities to address issues when they arise.
Intellectual property concerns
For many innovative projects, protecting intellectual property (IP) from theft or misuse is a critical concern. Crowdfunding campaigns often involve the public disclosure of new ideas or technologies, which can increase the risk of IP theft or infringement. While many jurisdictions offer legal protections for IP, the global nature of crowdfunding and the sharing of information online can make it challenging to enforce these rights effectively.
Project creators should consider seeking legal advice on IP protection before launching their crowdfunding campaign and implement strategies to protect their ideas. These may include using non-disclosure agreements, applying for patents or trademarks, or limiting the amount of information disclosed during the campaign. Crowdfunding platforms also have a role to play by encouraging best practices for IP protection and, where possible, helping creators navigate the complexities of IP law.
Project failures and financial risks
Finally, crowdfunding campaigns come with inherent financial risks for both project creators and backers. While many campaigns do ultimately prove successful, others may struggle to deliver promised goods or services, or fail entirely due to a variety of factors such as mismanagement, financial difficulties, or unforeseen obstacles.
To mitigate these risks, project creators should be realistic about their funding goals, create detailed project plans and budgets, and be prepared to manage risks and contingencies in the course of their project. Backers can protect themselves by conducting due diligence on the project creators, evaluating project plans, and considering the likelihood of success before committing funds. Additionally, diversifying one’s investment among multiple crowdfunding campaigns can also help to spread and mitigate risk.
In conclusion, crowdfunding offers many exciting opportunities for both project creators and backers but comes with real challenges and risks. By understanding these risks, taking appropriate precautions, and working together, investors, creators, and platforms can navigate the crowdfunding landscape more successfully and effectively.
Future of Crowdfunding
Crowdfunding, the practice of raising funds from a large number of individuals to sponsor initiatives like new products or startups, gained more popularity in the 21st century with platform innovations such as Kickstarter and Indiegogo. As an alternative to conventional financing options, crowdfunding has become an essential aspect of many business ventures.
This article will provide an in-depth analysis of the future of crowdfunding, keeping in view technological advancements, changing investor and contributor preferences, new business models, and the global regulatory landscape.
Technological advancements and their impact on crowdfunding
Technological advancements continuously shape the growth of the crowdfunding industry. With the rise of blockchain technology and cryptocurrencies, crowdfunding is evolving to incorporate a more efficient and secure fundraising process. Decentralized peer-to-peer (P2P) lending platforms built on blockchain technology offer several benefits, such as lower transaction fees and faster funding times. Additionally, emerging technologies like artificial intelligence (AI) and big data analytics help crowdfunding platforms to make better-informed decisions by analyzing historical data, trends in crowdfunding, and investor behavior.
Moreover, the evolution of crowdfunding platforms supporting virtual reality (VR) and augmented reality (AR) will transform the way people interact and engage with crowdfunding campaigns. For example, potential investors will get the chance to test out product prototypes in virtual environments before deciding to back a project, which may lead to a higher success rate for campaigns.
Changing investor and contributor preferences
The preferences of contributors in the crowdfunding sphere are evolving. Investors are showing a growing interest in sustainable projects, promoting social and environmental impact. Crowdfunding platforms that cater to these needs will likely observe increased popularity. Additionally, investors prefer more user-friendly and accessible platforms that simplify the crowdfunding process, making it easier to find and support new projects.
As more investors approach crowdfunding with a long-term perspective, they may expect equity or revenue sharing as a return for their contributions. This shift could lead to new crowdfunding models, such as equity crowdfunding and revenue-based financing, garnering increased attention from startups and investors.
New business models and revenue streams
As crowdfunding continues to grow, businesses will look to tap new revenue streams and explore innovative models to adapt to the evolving industry. One emerging business model is the Initial Coin Offering (ICO), where startups issue their digital tokens as a means of raising capital. These tokens can offer utility within the company’s ecosystem or provide equity and profit-sharing structures in future earnings.
Furthermore, the concepts of reward-based crowdfunding, equity crowdfunding, and debt crowdfunding will likely merge, giving birth to hybrid models best suited to the needs and preferences of modern investors. Crowdfunding platforms offering multiple funding options may appeal to a broader audience and potentially bring in more significant amounts of capital for projects.
Global regulatory landscape and its influence on crowdfunding
As crowdfunding grows in international popularity, regulators across the globe will continue to examine the risks and opportunities associated with this alternative financing method. Regulatory bodies will need to strike a balance between fostering innovation and ensuring investor protection.
In the United States, the Securities and Exchange Commission (SEC) has introduced regulatory frameworks like the JOBS Act, allowing more types of companies to engage in equity crowdfunding without needing extensive registration. Moreover, in the European Union, the new regulation on European Crowdfunding Service Providers (ECSPW) provides a consistent legal structure throughout member states, thus simplifying cross-border crowdfunding activities.
As authorities worldwide implement regulations and define boundaries for crowdfunding, investors and entrepreneurs can expect a more consistent landscape with reduced risks, further driving investment and innovation in the industry.
In summary, the future of crowdfunding looks promising, with technological advancements opening new avenues for project financing and enhancing the crowdfunding experience. Changes in investor preferences will prompt the emergence of new business models and the evolution of existing ones. Additionally, regulatory developments will shape the foundation for a standardized, global crowdfunding ecosystem. In the years to come, crowdfunding, with its enhanced scope and improved accessibility, will continue to play a significant role in the global economic fabric.
Crowdfunding Trends — FAQ
1. What upcoming changes can be expected in the crowdfunding landscape?
Emerging trends in crowdfunding include increased reliance on artificial intelligence (AI) and machine learning for targeted campaigns, social activist influence, and the use of cryptocurrencies to fund ventures. These developments will shape the future of project funding and expand global outreach.
2. How are evolving regulations impacting crowdfunding strategies?
Governments are constantly updating guidelines surrounding crowdfunding, with changes in securities laws, taxation policies, and consumer protection measures. As a result, entrepreneurs need to stay informed and adapt their campaigns to ensure compliance with evolving legal frameworks.
3. How does the rise of equity crowdfunding impact traditional crowdfunding?
As equity crowdfunding grows, traditional crowdfunding models based on rewards and donations can expect increased competition. However, traditional platforms will continue to thrive if they cater to distinct niche markets and focus on innovative approaches to fundraising.
Social activism is propelling value-driven crowdfunding campaigns. Consumers are increasingly supporting projects that align with their social values and have a positive societal impact. Conscious consumerism ensures that activist-inspired campaigns appeal to a broader audience.
5. How are cryptocurrencies transforming the crowdfunding ecosystem?
By accepting cryptocurrencies, crowdfunding platforms can enable international participation without currency conversion fees, enhance security through blockchain technology, and streamline transactions. This increased efficiency and accessibility make cryptocurrencies a game-changer in the crowdfunding space.
6. What is the future of crowdfunding in the green technology sector?
Crowdfunding can accelerate the adoption and development of green technology by providing financial support to sustainable startups. As climate action is a high priority, a potential uptick in crowdfunding for clean energy projects and environmentally-friendly innovation is expected.