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How To Start A Lifestyle Blog And Monetize It In 2022

With a trend towards more health-conscious and environmentally-friendly living, many people are looking to start a lifestyle blog. If you're interested in sharing your tips for green living, healthy eating or want to document your journey towards a more sustainable lifestyle, starting a lifestyle blog could be a great way to connect with like-minded individuals and make a difference.

In addition, starting a lifestyle blog can also be a great way to earn some extra income. For your efforts in sharing your tips and knowledge, you can make money from advertisements, affiliate marketing, or selling products and services through your blog.

With that in mind, it's key to remember that lifestyle blogging does take some effort to get started. Having your own lifestyle blog can be a rewarding experience, both personally and financially.

In this article, I will show you how to start a lifestyle blog in just a few simple steps so that you can begin sharing your tips and insights with the world.

Let's get right into it.

What's Your Lifestyle Blog Niche?

Picking a topic you are passionate about and can talk about for hours is key to a successful lifestyle blog. Consider your hobbies, interests, and experiences when choosing a topic for your blog.

Your niche will be the foundation of your blog, so it's essential to choose a niche you're knowledgeable about and can write about regularly. Once you've brainstormed some ideas, narrow down your list by considering which topics will likely generate traffic and engagement.
What's Your Lifestyle Blog Niche?

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Deciding on your hook is also an essential part of finding your niche. Your hook makes your blog unique and sets it apart from the millions of other lifestyle blogs. It will make readers want to come back to your blog repeatedly.

Here are some examples of hooks that you could use for your lifestyle blog:

  • A focus on luxury living on a budget
  • An insider's view of the fashion industry
  • A travel blog with a focus on solo female travelers
  • A wellness blog for working moms
  • A food blog that reviews the top food trucks in your area

Once you've decided on your niche and hook, it's time to start brainstorming blog post ideas. Write down a list of potential topics you could cover on your blog. These can be general ideas or specific post ideas that you can use to get started.

What's Your Blogging Platform?

Blogging platforms are the software you'll use to create and manage your blog.

When choosing a blogging platform, it's essential to consider your needs and objectives. This software will be the foundation of your blog, so it's vital to choose a platform that will offer the features and functionality you need.

Platforms such as WordPress.org, Squarespace, and Wix can all get the job done. These platforms typically offer more features and customization options than other free counterparts.

Setting Up A WordPress Lifestyle Blog

Many bloggers prefer WordPress as their blogging platform because it gives them the flexibility to customize their blog to match their brand and add any features or plugins they need - and I would generally agree. 

I think it's the perfect platform for those who want to grow their blog into a business. It has tons of features and plugins that make running a successful blog more accessible.

Here are some of the features that I think make WordPress the best platform for lifestyle bloggers:

  • Easy to use: If you can use Microsoft Word, you can use WordPress. It has a user-friendly interface that makes creating and managing your blog posts a breeze.
  • Highly customizable: You can change almost anything on your WordPress site with just a few clicks. Whether you want to change your theme, add social media buttons, or install a plugin, it's all straightforward.
  • Tons of plugins: WordPress has 55,000+ plugins available, which means you can add almost any feature or functionality to your site. There's a plugin for everything, from social media sharing to email capture forms.
  • SEO friendly: A WordPress blog is designed to make it easy for search engines to find and index your content. It also offers several plugins and features that help you optimize your site for better search engine rankings.
  • Community support: Because WordPress is so popular, a large community is always willing to help if you need it. If you ever have any questions or run into any problems, there are plenty of resources to help out.
  • Logical WordPress dashboard: This can be found on the left-hand side of your screen when you're logged in. It's where you manage all aspects of your blog, from writing and publishing posts to adding plugins and changing your theme.
wordpress themes

Image Credit: http://athemes.com

Setting up your blog on WordPress is all relatively straightforward. If you ever get stuck, plenty of resources are available to help you out.

What Hosting Service Are You Going With?

Unless you already have web hosting, you also need to consider this.

When choosing your web hosting service, there are a few things you need to take into account:
  • Reliability: Choose a web host with a good reputation for uptime and reliability. You don't want your site going down when you get a surge in traffic or have an important post going live.
  • Pricing: Make sure you choose a web host that fits within your budget. There are many great affordable options available these days.
  • Features: Consider what features you need and ensure your web host offers them. For example, if you plan to use WordPress, you'll need to ensure your web host provides WordPress compatibility.
  • Customer support: This is important if you ever run into any problems or have any questions. Look for a web host with good customer support that can help you out if you need it.

What's Your Unique Domain Name?

The next consideration is your domain name. This is the address of your blog and what people will use to find you online.

When choosing your domain name, there are a few things you need to keep in mind:

  • Keep it short and simple: A long and complicated domain name will be hard for people to remember and type into their browser.
  • Make it memorable: Choose a domain name that's easy to remember so people can easily find your site again.
  • Use keywords: Try to include relevant keywords in your domain name so people can easily find your site when they're searching for topics related to your niche.
  • Avoid dashes and numbers: Dashes and numbers make it harder for people to find your site and can make it look less professional.

Choosing a domain name takes a lot of time for most people. However, it doesn't have to be so. If you can't seem to find the perfect name, don't worry. You can always change it later on down the road.

What Will Your Lifestyle Blog Look Like?

The next step is to start thinking about the design and layout of your blog. WordPress offers a wide variety of themes and templates to choose from, so you can find something that fits your style and personality.

When it comes to your WordPress themes, you want to make sure it is:

  • Professional looking: You want your blog to look professional and high quality, especially if you're using it for business purposes.
  • Easy to navigate: Choose a theme that's easy to navigate and uses a clean and simple design. This will help your readers find what they're looking for and read your content more easily.
  • Mobile friendly: More and more people are using their smartphones and tablets to access the internet, so it's essential to choose a responsive and mobile-friendly theme.
  • SEO friendly: Choose a theme that's designed with SEO in mind so you can get better search engine rankings and reach more people.

There are multiple free themes and templates available, or you can opt for a premium theme if you want something more unique and customizable.

Furthermore, if you want more control over the design of your site, then you can always hire a web designer to create a custom theme for you.

What About Your Core Pages?

Creating core pages is an excellent way to give your blog a professional look and feel. These pages can include an about page, a contact page, and a privacy policy.

The About page is a great way to tell visitors more about you and your blog. This is where you can share your story, explain why you started blogging, and give people a glimpse into your life.

A Contact page is essential if you ever want to hear from your readers or collaborate with other brands or businesses. This is where people can easily find your email address or social media links.

A Privacy Policy is not required, but it's always a good idea to have one. This lets people know how you collect and use their personal data.

What Are You Going To Write About?

The next consideration is what you're going to write about. You want to choose a niche or topic that you're passionate about to develop content ideas quickly.

Try to be as specific as possible when picking your niche. For example, instead of just writing about "fashion," you could write about "street fashion for women over 40".

It's also a good idea to choose a niche that you know people are interested in. You can use tools like Google Trends or BuzzSumo to see what topics are popular right now.

Make sure your blog posts are high quality and informative. You want your readers to keep coming back for more, so give them content worth reading.

How Are You Going To Promote Your Blog?

The final consideration is how you're going to promote your blog. There are several ways to do this, but some of the most effective methods include:

  • Social media: Use social media platforms like Twitter, Facebook, Tiktok, and Instagram to share your content and attract new readers. Add share buttons to your blog posts so that people can easily share them with their followers.
  • Email marketing: Collect email addresses from your readers and send them regular newsletters or updates. This is a great way to stay in touch with your audience and keep them coming back for more.
  • Guest blogging: Write guest posts for other popular blogs in your niche. This will help you reach a new audience and get more exposure for your own site.
  • Paid advertising: Invest in paid advertising to reach people outside of your regular audience. This can be effective, but it can also be costly, so you need to be careful with this method. For example, running Facebook ads can be a great way to attract new readers that you wouldn't be able to reach otherwise.
  • SEO: taking the time to do SEO for your website and blog posts properly can pay off in the long run. It might take some time to see results, but it's worth it if you want people to find your site for the keywords you're writing about.
How Are You Going To Promote Your Blog?

Image Credit: http://blog.hubspot.com

How Will You Make Money From Your Blog?

Now that you know how to start a lifestyle blog, you might be wondering how you can make money from it.

There are several ways to do this, but some of the most popular methods include:

  • Affiliate marketing: You can promote products or services that you use and love in your blog posts and then earn a commission on any sales.
  • Sponsored posts: You can work with brands and businesses to create sponsored content that's relevant to your audience. This is usually done in the form of a blog post or social media campaign.
  • Advertising: You can sell advertising space on your website or blog to brands and businesses who want to reach your audience.
  • Products and services: You can also sell products or services directly to your readers. This could be anything from an e-book to a physical product.
  • Courses and e-books: If you have expertise in a particular area, you can create and sell courses or e-books that teach people what you know.
  • Google Adsense: Adsense is a program that allows you to place ads on your website or blog. When someone clicks on one of the ads, you earn money.

All of these methods can be effective in making money with your blog, but it's essential to choose the right ones for your specific situation. This means you should experiment with different ways to make money and see what works best for you.

Top Reasons To Start A Lifestyle Blog

In this final section of the article, let's explore some of the top reasons you might want to start your own lifestyle blog.

If you're unsure whether a lifestyle blog is the right move for you, these reasons might help you decide.

You Can Be Your Own Boss

Having your own blog gives you the freedom to work on your own schedule and be your own boss. You can choose what topics to write about, when to publish new articles, and how often to update your blog. This can be a great way to make some extra income while also having the flexibility to work around your other commitments.

You Can Make Money

As a lifestyle blogger, you can make money in several ways. You can sell advertising space on your blog, work with brands as an affiliate, or even sell products and services through your blog. If you build up a large enough following, you can even make a full-time income from your blog.

You Can Help Others

A successful lifestyle blog can be a great way to help others change their lives for the better. By sharing your own tips and experiences, you can inspire others to make positive changes in their own lives. You can also use your blog to connect with like-minded individuals and build a community of people who are working towards similar goals.

You Can Be Creative

Having your own blog allows you to be creative and express yourself in whatever way. You can share your thoughts and experiences in articles, create helpful resources for your readers, or even start a podcast to reach a wider audience. The sky's the limit when it comes to creativity with your blog.

You Can Inspire Others

When writing blog posts and sharing your ideas, you have the opportunity to inspire others with your words. If you're passionate about your topic, this will come through in your writing and can encourage others to make positive changes in their own lives.

Blog post ideas can also come from your readers. You can write a blog post addressing some questions if you receive them frequently. This not only helps others who may have the same question, but it also shows that you're listening to your audience and are open to their suggestions.

You Can Build A Community

Lifestyle bloggers revolve around a common theme: helping their readers improve their lives. This allows you to build a community of like-minded individuals who can support and encourage each other.

In addition to building a community, you can also use your blog to connect with other bloggers and collaborate on projects. This can help you reach a wider audience and build even stronger relationships with your readers.

You Can Build A Community

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Each blog post that you publish is an opportunity to show your readers that you're an expert in your field and passionate about helping them improve their lives.

You Can Make A Difference

A successful blog makes a difference in the lives of its readers. If you can use your platform to inspire positive change, you're making a difference.

You Can Have Fun

Lifestyle blogs are all about sharing your interests and experiences with the world. If you're not having fun, your readers will be able to tell. This highlights the importance of choosing a topic that you're passionate about so that you can enjoy the process of writing and publishing new content.

You Can Meet New People

Along your blogging journey, you'll meet new people. You might connect with other bloggers, work with brands, or even make friends with your readers. These relationships can be a great way to expand your network and build new connections.

You Can Learn New Things

You'll naturally become more knowledgeable when you're blogging about a particular topic. This is a great way to learn new things and improve your skill set.

Regardless of your reason for wanting to start a lifestyle blog, remember that it's essential to be passionate about your topic. This will come through in your writing and help you build a successful blog.

Conclusion

Starting a lifestyle blog is a great way to share your ideas with the world and connect with like-minded people. By following these tips, you can set up your site and create content to engage and inform your readers.

The best lifestyle blogs are personal, engaging, and offer something unique. If you can find your niche and stay true to yourself, you'll be well on your way to success.

About the author 

Mike Vestil

Mike Vestil is an author, investor, and speaker known for building a business from zero to $1.5 million in 12 months while traveling the world.

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